KYNDRYL
The Cubes Building, an iconic structure in Madrid's financial district, is known for its unique architectural design and prominent location. Originally designed by Spanish architects Antonio Gálvez and Luis Pérez Sala, the building is characterized by its modular structure and cubic-shaped facades, which have made it a benchmark of modern architecture in the city. Its conversion into a high-quality office space has established it as a key location for large companies.
Dysegna had the privilege of carrying out the comprehensive signage for Kyndryl's new facilities in this iconic building. Dysegna was responsible for creating the illuminated sign on the building's rooftop, a key element in the company's visual identity in the area. This sign, designed to be visible from multiple points in the city, reinforces Kyndryl's presence in the Madrid skyline, using LED technology to ensure visibility both day and night.The installation of the illuminated sign required special attention to technical details, respecting the architecture of the Cubes Building while ensuring that the sign's design was both functional and aesthetically in harmony with the surroundings. Thanks to the quality of the materials and the careful design, the sign not only serves its identification function but also adds a modern and sophisticated touch to the building's rooftop, reinforcing Kyndryl's image as a leader in technology and innovation.
Dysegna's work focused on creating an efficient signage system that was aesthetically aligned with the building's modular structure, facilitating the flow of employees and visitors within a highly technological work environment. This project reaffirms Kyndryl's commitment to innovation while respecting the uniqueness of the space it occupies.